Abstract

Author:
Chika Unachukwu, Deborah Idowu Akinwolemiwa, Stephen Osawaru Eloghosa, Simon Kaggwa, Prisca Ugomma Uwaoma

Doi: 10.26480/bosoc.02.2023.89.95

This is an open access article distributed under the Creative Commons Attribution License CC BY 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited

This research paper explores integrating diverse cultural perspectives into business strategy by comparing case studies featuring Toyota, Google, and Unilever. The analysis reveals commonalities in adaptive cultural intelligence, inclusive organizational cultures, and strategic alignment with local values. Successful organizations strike a delicate balance between cultural authenticity and global adaptability. Challenges such as communication barriers and resistance to change are navigated while opportunities for innovation, enhanced decision-making, and market adaptation are capitalized upon. Recommendations include investing in cultural intelligence training, fostering inclusive leadership, tailoring diversity initiatives to local contexts, integrating cultural perspectives in decision-making, and committing to sustainable and inclusive practices. The paper underscores the strategic imperative and moral responsibility of incorporating diverse cultural perspectives into organizational frameworks.